Features

Videojet Plays Key Role in Product Identification Segment

Inkjet inks and equipment

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By: DAVID SAVASTANO

Editor, Ink World Magazine

When a person buys a product, whether it is pharmaceuticals, foods and beverages, or other goods, they want to know if the product is fresh and ensure that it isn’t a counterfeit. Brand owners take important measures to ensure that consumers can trust their products. Videojet is a world leader in the product identification market, providing in-line printing, coding, and marking products, application specific fluids, and product life cycle services. Between its state-of-the-art equipment and i...

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